For market research teams

Turn a market question into a list of real businesses

Use ANZSIC industry classification, geography, business size and other filters to define a market, count the businesses inside it and inspect the organisations behind the number.

Start free with 20 credits See pricing

Built for market research

Everything you need to size up a market

Start broad, then narrow the market

ANZSIC gives you a consistent industry structure for Australian and New Zealand businesses. Begin with a broad division or move into more specific categories, then combine industry with location, size and other attributes to define the segment you actually want to study.

See the businesses behind the count

A market size is more useful when you can inspect what it contains. KnowFirst lets you open the underlying business profiles, compare records and verify whether the organisations fit the question you are trying to answer.

Add more than registry data

Business profiles can combine registration facts with the Websites, Tech Stack, Employees, Jobs, Customer Reviews, News, Organic Search, Paid Search and Contracts views, each filling with whatever the record holds. This gives research teams a richer view than a simple company register extract.

Make recurring research repeatable

Save business searches and run them again later against the refreshed database. Keep relevant organisations in lists and export selected fields for analysis, reporting or further research.

How it works

From question to usable dataset

Define the market

Set the industry, geography, size and other criteria that define the question.

Verify the result

Inspect the businesses behind the count and refine the filters where needed.

Export the dataset

Choose the fields you need and move the result into your analysis workflow.

Also built for

Put a number on your market

Search and count for free, then export the records you need when the definition is right.

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